For many of these women, it was simply part of what they signed up for. I wore black boots and had a cap pistol that I pointed at the judges. Lee danced to Put On a Happy Face. Baker did a routine to Bette Midlers Friends, touching the hands of most of the people watching, the judges included. All in the family: how three generations of Jaquezes have ruled West Coast basketball, Alonso says Aston 'living a dream,' eyes podium, Top moments from Brady, Manning, Jordan and other athletes hosting 'Saturday Night Live', Cheerleader Whitney Agee's pushup workout, Judge tosses lawsuit over cheerleader wages. Theyre also the reason Dallas women are perceived as some of the most gorgeous creatures on earthbig smiles, big hair, big makeup, big cosmetic surgery, and all. She has participated as a bachelorette on the thirteenth season of ABC's The Bachelor, on the CMT reality TV series Dallas Cowboys Cheerleaders: Making the Team, and on the eighth and fifteenth seasons of ABC's . The era of second-wave feminism and the sexual revolution serves as the cultural backdrop for the advent of the Dallas Cowboys cheerleaders. But then you get to the 1970s, and the Cowboys are winning, and theyre a glamorous team, and their cheerleaders are the most beautiful women in football. We report on vital issues from politics to education and are the indispensable authority on the Texas scene, covering everything from music to cultural events with insightful recommendations. Yet as Mitchell put forth certain restrictions, she also made it a point to assemble a squad that was both empathetic and inclusive. Contribute to chinapedia/wikipedia.en development by creating an account on GitHub. The Dallas Cowboys defeated the Pittsburgh Steelers 2717. America's Sweethearts As pioneers of their sport, the Dallas Cowboys Cheerleaders are an iconic symbol of America and a major global brand that transformed sports entertainment forever. March 3, 2023 . The seven cheerleaders chosen from a group of one hundred hopefulsin addition to OBrien, Luque, and Baker, the pom-pom-waving trailblazers were Anna Marie Carpenter Lee, Rosy Hall, Deanovoy Nichols, and Dolores McAdawere hardly bimbos. Dallas Cowboys Cheerleaders Squad Photos 1980-89. Today. Baker was unsuccessful the three times she tried out for cheerleader at Lincoln High in Dallas, but she made the squad and broke the color barrier at Texas Lutheran College in Seguin. Like a lot of porn companies, they had ties to the mob, says Hepola, who notes that the 2018 documentary Daughters of the Sexual Revolution does a wonderful job describing how Suzanne Mitchell, the cheerleaders leader at the time, took on the mob., Hepolas podcast deals more extensively with the Playboy flap, which she calls a big scandal.. He played college football at the University of Tennessee. Its like, Say it again., [Oxnard] This is the big welcome to the NFL moment. "But then, when I became a cheerleader, I felt like I was back in California. Any monthly plan. Patricia Sharpe writes a regular restaurant column, Pats Pick, for Texas Monthly. Mary also had the opportunity to travel to Turkey and Kuwait for a USO Tour over Christmas in 2015. I was just a cheerleader. Thats when the story goes from, Isnt it funny that we still have cheerleaders? to being part of the reckoning enveloping women worldwide. Front Row(L-R): Wendi White, Vonciel Backer, Janet Fulkerson, Judy Trammell, Tammy Roberts, Terri Bangerter, Suzette Derrick Second Row: Stephanie Scholz, Gracie Reed, Carole Wilkinson, Linda Nelson, Cheryl Balderas, Debbie Causey, Debbie White, Jeanne Monfort, Suzette Derrick Third Row: Debbie Aycock, Teri Richardson, Carrie Currie, Nancy Townes, Renee Pipkin, Donna Wichita, Toni Washington, Jayne Ann Maxwell, Kim Kilway, Angelia Pannell Top Row: Leslie Willard, Vicki English, Kendall Keller, Sonia Patterson, Karen Marshall, Annette Bilbrey, Pam McTague, Doris Boettigheimer, Anita Jefferson, Front Row(L-R): Sheri Williams, Soomi Wildschut, Dana Presley, Terri Bangerter, Rhonda Cumby, Judy Trammell Second Row: Donna Wichita, Lori Roberts, Janet Fulkerson, Doris Boettigheimer, Toni Washington, Anita Jefferson, Kelly Gray, Jeanne Monfort, Teri Richardson Third Row: Cheryl Balderas, Ranie Lindeman, Susan Raborn, Dawan McPeak, Stephanie Neurohr, Leslie Willard, Tonya Turner, Debbie Causey, Suzette Derrick Top Row: Sonia Patterson, Annette Bilbrey, Carrie Currie, Melinda May, Meladie Mitchell, Angelia Pannell, Kim Rockel, Betsy Reed (left squad), Melissa White, Front Row(L-R): Annette Birdwell, Kelly Gray, Kim Bateman, (left squad), Robin Roberts, Angelia Pannell Second Row: Michele Messer, Sheri Williams, Toni Washington, Stacy Stanaland, Sandy Matthews, Kaye Boone, Dianna Hart, Sherri Mallard Third Row: Judy Trammell, Susan Widmer, Dana Presley, Lori Sandridge, Michelle Cole, Melinda May, JoAnne Hall, Kim Chapman, Rhonda Cumby, Annie Adkins Top Row: Cindy Rodriguez, Tisha Sulak, Kim Rockel, Leslie Bowling, Wendy Fasang, Teri Richardson, Dee Dee Murphy, (left squad), Nasha Thomas, Lorie Clark, Melissa White, Front Row(L-R): Debbie Lewis, Beth Elias, Toni Washington, Judy Trammell, Monica Mikolaj, Karen Faber Second Row: Meladie Mitchell, Annie Adkins, Kim Bateman, Michele Perpetua, Beth Dreyer Third Row: Karla Haviland, Michelle Cole, Kim Oden, Laci Folks, Michele Messer, Kelly Zaloudek, Sheri Williaims, DeeDee Murphy, Deanna Childers, Tisha Sulak Fourth Row: Marcie Malone, Dana Presley, Stacy Stanaland, Melinda May, Candy Causey, Lori Neal-Mock Top Row: Debbie Murtland, Aurora Austin, Marcia Smith, Allison Dobson, D'Arcy Dentino, Taunya Plumlee, Kelly McKee, Nadajalah Bursey, First Row(L-R): Vicki Foster, Tiffany Pate, Courtney Riggs, Beth Elias Second Row: Susan Goldi, Julee Graham, Eydie Guevara, Kim Stevens, Deanna Childers, Leslie Haynes, Lori Mock, Tamara Fulton, Gina Piazza, ChaChis Ortiz Third Row: Debbie Lewis, Becky Kuhn, Kelly Zaloudek, Judy London, Laci Folks, Mary Reynolds, Rena Morelli, Deborah Duffey, Peggy Kinn, Kelli McGonagill, Sonja Samuel, Sheri Scholz, Barbara May Top Row: Rhonda Borth, Cindee Doughty, Jana Shepherd, Karen McCaghren, Natasha McCarley, Keri Baird, Kim Wiman, Stacy Smith, Tracy Smith, First Row (L-R):Tiffany Pate, Julee Graham, Gina Piazza, Cindee Doughty, Vicki Foster, Susan Goldi Second Row: Shelly Patton, Judy London, Courtney Riggs, Lindsay Merritt Third Row: Bridgette Jordan, Barbara May, Kim Stevens, Peggy Kinn, Angie Simpson, Kelli McGonagill, Tamara Fulton, Belinda Barham, Marion Cooper Fourth Row: Dianne Granger, Kaye Claybourne, Michelle Druga, Kari Sigle, Dawn Broadus, Erin Venable, Krista Parker, Jana Mayo, Angela Morris Top Row: Kristy Clark, Cherie Barton, Amanda Byrd, Valerie Almengor, Misty Norwood, Norann McDonnell, Alona Wood, Bernadette Chaires, First Row (L-R):Linda Randle, Alona Wood, Lindsay Merritt, Shelly Patton, Cherie Barton, Carolyn Ustby Second Row: Keri Baird, Karen Morgan, Lori Mock, Judy London, Kelli McGonagill, Julee Graham, Bridgette Jordan Third Row: Leigh Gilbreath, Charlotte Lindsey, Dawn Broadus, Angela Morris, Kristy Marker, Dari Partaine, Jana Mayo, Norann McDonnell, Tammie Curren, Kaye Claybourne, Aimee Sprague Top Row: Jill Giddens, Cindy Adamson, Dawn Alston, Vicki Falkenberg, Shannon Hall, Angela Sapolio, Dina Brown, Sue Hollingsworth, Cheri Motes, Sheila Slaughter, First Row (L-R): Allison Hopkins, Kelli McGonagill, Linda Randle Second Row: Twiggy Isip, Shelia Slaughter, Tina Miller, Judy London, Sue Hollingsworth, Alona Wood, Dawn Alston, Aimee Sprague Third Row: Candy Trammell, Shannon Hall, Jana Mayo, Nan Stutts, Leslie Ezelle, Cindy Villarreal Fourth Row: Alicia Rattan, Laurie Benitez, Carole Rachal, Meredith Walker, Carista Ragan, Sheri Bloom, Elizabeth Moore, Rena Jernigan, Deon Sharp, Brittain O'Steen Top Row: Michelle Musick, Deborah Steltzlen, Desiree Johnson, Lori Brawley, Cara Blackmon, Leslie Hess, Michele Taylor, Paula Michalowski, First Row (L-R): Cindy Villarreal, Cara Blackmon, Alona Wood, Judy London, Leslie Ezelle, Sue Hollingsworth, Helen Stubblefield, Carrie Blanke Second Row: Toni Tawater, Opal Bush, Tina Miller, Michele Taylor, Laurie Benitez, Shannon Hall, Meredith Walker, Twiggy Isip, Jennifer Frank, Deon Sharp, Sharon Schunior Third Row: Elizabeth Gay, Michelle Musick, Cynthia Sanders, Christi Carthel, Shelly Roper, Vicki Bennett, Michaela Sampite, Dina Brown, Kourtney Mitchell Top Row: Shelly Boston, Wendy Polk, Christina Reza, Allison Pierce, Debbe Guntermann, Becky Delano, Stacy Walker. NHL trade deadline: Winners and losers, including the Bruins, Devils and Bruce Boudreau? A Users Guide to All the Banned Books in Texas, The Best High School Basketball Team in Texas Doesnt Need a State Title. He's not part of my life anymore.". ", "In my opinion, the respect for women was not there that had been in the past," Werthmann said in the film. Lee, who also wont reveal her age, was an officer in the Rebelette drill team at Robert E. Lee High in Tyler, then joined OBrien as one of the Apache Belle dancers at Tyler Junior College. Cindy Villarreal, who was on the squad from 1988 to 1990, said in the film that she was asked to attend an appearance on a plane with Jones and his "business associates" in her uniform. Mary Smith, one of the first African American cheerleaders for the Dallas Cowboys 1970 This thread is archived New comments cannot be posted and votes cannot be cast comments sorted by Best Top New Controversial Q&A notbob1959 Additional comment actions 1970 was the first year of the all female choreographed squad. The series follows the auditioning process and the forming of the Dallas Cowboys ' annual Cheerleading squad. Mitchell described in the film having to kick out coaches from cheerleading practice because they would come in drunk just to gawk at the women. ** A pictorial and video celebration of history's coolest kids, everything from beatniks to bikers, mods to rude boys, hippies to ravers. [11] He was activated from the injury list on July 30. It was the first squad of its kind, one that recognized the appetite of male audiences for beautiful women to present the game as more than mere sport, but also as entertainment, in conjunction with the "eventizing" of the NFL that was solidified by the success of "Monday Night Football," which debuted on ABC in 1970. Thats the DCC way., [Makeover] Im really excited. 2023 Dallas Cowboys. In 1970, America's favorite team made a bold statement for diversity when they selected Mary Smith to join the Dallas Cowboy organization as it's 1st African American cheerleader. Can College Sports Get More Absurd Than SMU Joining the Pac-12? Their presence was ubiquitous. They were coached by a God-fearing, World War II bomber pilot named Tom Landry and quarterbacked by Roger Staubach, Captain America., And, of course, they were the only team in the league with celebrity cheerleaders, about whom Hepola says, Its amazing how rewarded these women were when they were cheerleaders though by no means financially and how punished they were when they stepped just a few inches of fabric to the side.. Jerry Jones says he's unsure how the tight end spot will unfold in 2023, but sounds optimistic about the young players at the position. The iconic costumes are relatively tame to a modern eye and were recently part of a DCC collection donated to the Smithsonian. 1976: The Dallas Cowboys Cheerleaders draw attention from around the country when they perform at the Super Bowl, debuting their new uniforms on a national stage. Daniel Vaughn is the countrys first barbecue editor, and he has eaten more barbecue than you have. And now, of course, the #MeToo movement has invaded the world of cheerleaders and cast a pall over its existence, with the Washington Football Team becoming the franchise that merits the greatest scrutiny, amid a web of nasty allegations involving sexual harassment. We're still trying to come to terms with how our society treats women -- whether it's the current state of cheerleaders in the NFL or the current state of women in the workplace in general. She says having the chance to personally thank the men and women who put their lives on the line each and every day for Americas freedom is what made the trip a highlight of her DCC career, as she saw first-hand what makes the Dallas Cowboys, above all else, Americas Team. Some of Marys favorite traditions while on the team include the DCC Campout and the Thanksgiving Day game, when all of DCC gathers in the locker room to share what they are grateful for, as Mary believes gratitude is what truly bonds DCC together. Debbie Lewis, Becky Kuhn, Kelly Zaloudek, Judy London, Laci Folks, Mary Reynolds, Rena Morelli, Deborah Duffey . Dallas Cowboys cheerleaders line up to welcome players to the field during Super Bowl XXX on Jan. 28, 1996, at Sun Devil Stadium in Tempe, Arizona. There were also less desirable forms of recognition, such as the XXX-rated Debbie Does Dallas series. ", "Everybody's aware of the iconography of the Dallas Cowboys cheerleaders, but nobody's aware of any of the actual Dallas Cowboys cheerleaders," Shapiro said. Before a game, one of the equipment boys knocked on our dressing room door and handed me a note. Introduces herself at the opening meeting: She graduated from SMU with a degree in psychology and a minor in statistics. They brought sex and glamour into the NFL, Hepola says. Dak Prescott continues to be reminded of his value as Jerry Jones becomes the latest to double down on the Cowboys' strategy to make sure the two-time Pro Bowler stays put in Dallas. And I wasn't a bimbo. It was Nov. 5, 1967, a crisp autumn Sunday, when only a few hours after church, the Sexual Revolution arrived in Dallas. All of a sudden, people are talking about this dumpy place as being a culturally exciting, utterly glamorous city. My husband and I belong to a gourmet club. Here is the amazing story of how the iconic Dallas Cowboys Cheerleaders, known worldwide, made their way into the Smithsonian's National Museum of American H. She is a former Dallas Cowboys Cheerleader and TV Personality. When she began the project, Hepola asked her heterosexual male friends how they perceive todays version of the Dallas Cowboys Cheerleaders. To a man, they answered with a shrug. And it appeared that we were treated as bimbos. Two, four, six, eight. Reddit and its partners use cookies and similar technologies to provide you with a better experience. Killmer, Werthmann and Washington, who is black, all pointed to the relative diversity among the cheerleaders. After 16 seasons on CMT, CMT announced that they would not renew the show for a 17th season. Do not duplicate in any form without permission of the Dallas Cowboys. "I think we've been telling it for so long," Washington said. As a junior in 1985, he split time with David Douglas, before becoming a starter at left tackle midway through the season. The early 1970s in particular is a historical flash point for both movements. The series features director Kelli McGonagill Finglass and choreographer Judy Trammell . Debbie Murtland, Aurora Austin, Marcia Smith, Allison Dobson, D'Arcy Dentino, Taunya Plumlee, Kelly McKee, Nadajalah Bursey . Movies. Kelli and Judy recap the top moments of Episode 1610 of Dallas Cowboys Cheerleaders: Making the Team.Paramount+ is here! Pinterest. My first year on the team working for the Cowboys I made approximately $5,000 and the highest that I ever made my third year on the team was $16,000, Wilkins told WFAA-TV (Channel 8), before the case was settled. Mary Smith, the first Black woman to become a Dallas Cowboy Cheerleader. For the past six years, Luque has been a sales representative at Stonebrook Builders, selling, she says, more than $5 million in new homes a year in Plano and Frisco. Texas Lege Watch: A House Republican Fights for Chicken Freedom, Texas Monthly Recognized by ASME in the 2023 National Magazine Awards, A College Basketball Dynasty Grows in Houston. Texie said, Youre the funniest thing I have ever seen in my life, Baker recalls. We can thank Mary Smith for the changes and the impact towards sports. Sponsored images from. Lee, who went on to be the dean of women at Tyler Junior College and the director of the Apache Belles, runs a video production company in Tyler with her husband and is raising her two sons. Mary (S9 Rookie) | Dallas Cowboys Cheerleaders: Making the Team Wiki | Fandom Community in: DCC, S9 Rookie, 2 years, and 3 more Mary (S9 Rookie) Edit Mary Seasons Featured 9, 10 - DCC Rookie Season Season 9 - 2014 Number of DCC Years 2 Confessionals 13 Office Visits 0 Bio? Shes shown performing her solo at finals. Shapiro and producer Carra Greenberg both described Mitchell's ambition as akin to Peggy from AMC's "Mad Men." Dallas Cowboys Cheerleaders (TV Movie 1979) cast and crew credits, including actors, actresses, directors, writers and more. He ended up playing well in those 3 contests as the starter at left tackle and was kept for the rest of the season. AP 1977: The Cowboys. Los Cowboys continan expresando su nivel de compromiso con Dak Prescott y sus intenciones de construir a su alrededor. Smith was signed as an undrafted free agent by the Seattle Seahawks after the 1987 NFL Draft. Privacy Policy. H-E-Bs True Texas BBQ Restaurant Is Slipping, West Texans Are Learning What It Means to Live in Bear Country. The following browsers are supported: Chrome, Edge (v80 and later), Firefox and Safari. The Dallas Cowboys cheerleaders have long been documented by popular media, but for the first time, we're hearing the voices of the women on the original squads. If you fill out the first name, last name, or agree to terms fields, you will NOT be added to the newsletter list. And what a tree it became. Somewhere along the way, it goes up to $200. All rights reserved. At Super Bowl X in 1976, CBS made a concerted effort to feature the DCC on television in what would become known as "honey shots," close-ups of the cheerleaders. Lets put it this way: They have a look that was once transgressive that has somehow become traditional.. Less than three weeks after his 46th birthday, Smith slipped into a coma shortly after checking into the University of Tennessee's Medical Center with pancreatic problems. Do not duplicate in any form without permission of the Dallas Cowboys. She told us they were looking for wholesome, all-American entertainers, Luque says. But in Werthmann, Washington, Killmer and Shapiro's eyes, the adherence to such a standard was a choice -- one that should be respected. Michael Granberry was born and grew up in Dallas. I think all of us kind of thrive on that energy., When you do the whole roll out, I mean, get after it yeah. Kitty Carter, [Dancing on-field] Mary gave us a little attitude there at the end. Kelli, I want Marys long legs. Kelli/I do too. Judy, Mary has a nice waistline and torso. Kelli, Marys just tearing it up. Kitty Carter, [Show group audition deliberations] Maybe. [. Its a decade, in Hepolas words, of conspicuous consumption, of oil and limos, and the cheerleaders are part of that. Marys advice for current and hopeful DCCs is to be grateful for every moment we get to wear the uniform and every opportunity to represent this amazing team. Theyre still here! Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Of the original seven, only one, McAda, is no longer with us; she died in 1975. Privacy Policy. Theres a lot we have to do in a short amount of time., [Oxnard] Its high tension. "I made about $10,000 a year being a cheerleader," Killmer said, and that was in addition to their regular duties in their day jobs, as students, wives or mothers, as ambassadors for their city, their state and their country. [12], His son Lee, is a former a tight end in the NFL. Americas Girls is available on Apple Podcasts, Spotify, Stitcher or wherever you get your podcasts. Its the first time Ive ever colored my hair, so Im a color virgin. For those of us who were there, its hard to remember the moment as a turning point, a seminal event in the history of the Dallas Cowboys. Males were dropped from the cheerleading roster, at which point the unit became forever known by its official designation, the Dallas Cowboys Cheerleaders. His father sold the team in 1984, to Dallas businessman H.R. "When one of those cheerleaders winked at the camera, the nation forgot there was a football game going on. Among the rules to follow: Be prompt, dont chew gum on the field, and dont fraternize with the players. And the Dallas Cowboys and their cheerleaders were the architects of that., Then come the 1980s, when the No. Aug 3, 2013 - Mary Smith. Mary describes DCC as more than a job, but an amazing opportunity and great responsibility in which we all must take great pride. Everyones so talented and its just I dont have any words., I try not to let the nerves get to me. [9], In 1993, he signed as a free agent with the Minnesota Vikings. Videos Tagged. Jerri Mote: Rest of cast listed alphabetically: Jim Beaver . From top left: Carrie O . Brad Pitt is going to see me! By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. Because of President John F. Kennedy being assassinated on Elm Street in 1963, which led to an ugly brand the city of hate Dallas courted a shame that lingered, Hepola says, through the 1960s and 1970s. The browser you are using is no longer supported on this site. Manage all your favorite fandoms in one place! He accepted a football scholarship from the University of Tennessee to play as a defensive tackle. Show More Posts from . Mitchell's rules included innocuous restrictions such as no chewing gum and anti-infantilizing restrictions -- "don't talk like a baby!" In a time when women were finding their own paths to independence, these women weren't just happy, but proud to be part of the squad, and they made a decided choice to join. Between his junior and senior years, he interned at The Washington Post during "the Watergate summer" of 1973. Latest News. Id like to take you to dinner. I took the note and wrote on it, Not in your lifetime!. OBrien had led the Leopardette drill team at Adamson Cheerleaders High in Dallas. A hundred young women showed up, but only seven burst onto the field that first day in August 1972. As Hepola notes: The Dallas Cowboys Cheerleaders became Americas sweethearts a very Texas hybrid of pageant beauty, good-girl etiquette and come-hither slink., Now 47, Hepola is the author of the 2015 book, Blackout: Remembering the Things I Drank to Forget, which The Dallas Morning News called a stingingly funny and wise memoir.. So, why follow that with, of all things, an eight-part study of the Cowboys cheerleaders? Now, however, Mary jokes that instead of asking their advice on dances, she turns to them for advice on motherhood. All rights reserved. [8] Due to a groin injury Smith suffered, Davis regained his right tackle job and Heller took over the left tackle position for the rest of the year. Practices were two or more times a week (Luque, a student at Southwest Texas State University in San Marcos, had to drive 470 miles round-trip each time). Smith was signed to be a part of the Dallas Cowboys replacement team, that was given the mock name "Rhinestone Cowboys" by the media. My mother is a woman of clogs and no makeup. Los Cowboys continan expresando su nivel de compromiso con Dak Prescott y sus intenciones de construir a su alrededor. He tried to feed me calzones and stuff. Mary Smith, one of the first Black Dallas Cowboy cheerleaders, 1970 - Imgur Imgur: The magic of the Internet If you're seeing this message, that means JavaScript has been disabled on your browser, please enable JSto make Imgur work. There was clearly a mainstream audience for these women, all of whom were required by Mitchell to either hold other jobs, be in school or be married. "I didn't feel that was proper," she said. Shes shown being invited to training camp. On October 25, 1992, against the Phoenix Cardinals, Smith took over the left tackle position over an injured Heller and started the next 3 games. The Dallas Cowboys Cheerleaders perform before a preseason NFL football game against the Houston Texans at AT&T Stadium on Saturday, Aug. 21, 2021, in Arlington. Realizing how spectacular this trip abroad would be, Mary kept a journal in which she documented all of her experiences. During her college years, Mary decided to take a break from dancing to focus on her studies; however, she . "As we looked into it, they were equally loved and loathed. Cheerleaders: DCC Squad Photos 1970-79 Jun 03, 2018 at 03:55 PM Dallas Cowboys Cheerleaders Squad Photos 1970-79 1970 (L-R) Mary Linda Williams, Donna Darden, Vanessa Baker, Georgia Ann Fry, Kim Patterson, Dee Brock (Director), Sherie O'Brien, Sue Slaughter, Luann Carter, Debbie Doss, Donna Doss 1971 . When autocomplete results are available use up and down arrows to review and enter to select. Tex Schramm, the general manager of the Cowboys, and Dee Brock, the manager of the high school students who led cheers at Cowboys games, knew what they were doing back in 1972 when they called Texie Waterman, the hottest dance instructor in town. The high school students the Cowboys used as cheerleaders in the 1960s were paid with tickets to the game, Hepola says, noting that, in 1972, they were paid $15 a game, $14.12 after taxes. It said, Will you please meet me after the game? In the documentary film "Daughters of the Sexual Revolution: The Untold Story of the Dallas Cowboys Cheerleaders," which premiered at the annual SXSW Conference & Festivals this past Sunday, director Dana Adam Shapiro chronicles the birth of the most iconic cheerleading team in the United States, a squad that helped rehabilitate the city of Dallas' image from the site of John F. Kennedy's assassination to the site of "America's Team.